Don't take our word for it

★★★★★

Joel and his team always help me pick out the perfect things. I ran in last minute for an anniversary gift and he picked out the perfect items for my husband. If you like a small town store who knows your name with all the best brands. This is your place. Thanks Joel!

Jennifer S.

Oneonta, AL

★★★★★

This place is a hidden gem for quality clothing! The owner Joel is there to assist you every step of the way when it comes to an event or just in my case needing some new summer gear! If you're needing quality clothing, don’t go anywhere else!

Jeremiah N.

Cullman, AL

★★★★★

We are SO happy with the service and help we got with picking out just the right tux for prom! I am so glad to have this place here in Oneonta!

TJ T.

Oneonta, AL

★★★★★

Great selection of high end men's clothing. Thanks to Joel and the good people here, I have a new wardrobe, soap and cologne.

Brian P.

Trussville, AL

★★★★★

Joel and his staff are always very pleasant to shop with. Their extensive knowledge of the products makes the shopping experience enjoyable. Definitely recommend you to stop in!

Candi B.

Oneonta, AL

Clothes Built for Outdoors

Quality made clothing and gear for all of life's adventures, occasions, and events.

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Quality Without The Markup

Trusted gear at fair prices, no shortcuts.

Top Brands For You

Summer’s calling

Let’s Get You Ready

We’ve got the outfits and gear that make it easy to enjoy every sunny day. Think cool fabrics, easy fits, and essentials that keep up with your plans — so you can focus on making the most of the season.

Real people. Real adventures.

See how our community styles Southern Outfitter gear—because the best inspiration comes from those who live it every day.

Local Pickup Location

214 1st Ave E
Oneonta, AL

  • Mon 10:00am - 5:00pm
  • Tues 10:00am - 6:00pm
  • Wed 10:00am - 6:00pm
  • Thur 10:00am - 6:00pm
  • Fri 10:00am - 7:00pm
  • Sat 10:00am - 4:00pm
  • Sun Closed

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